Email marketing plays an essential role for all kinds of organizations, as it offers space for personalization and building a relationship with your customers. Email Marketing can be very effective in increasing your brand visibility. It is cost-effective and offers a direct line of communication with your audience. So, let’s explore the top email marketing agencies to boost your campaign.
The Power of Email Marketing
Email Marketing is the method of sending customized messages or emails and promotions to a list of subscribers through email. Social media is a versatile platform where your message might get misplaced in ongoing updates. Email marketing provides a more personal and direct method to engage with your audience. For a better experience, most businesses use email marketing agencies to improve brand visibility.
Best Tools for Email Marketing Agencies
Now, we explore the best tools for Email Marketing Agencies. You can read the email marketing for beginners guide to gain in-depth knowledge about Email Marketing. Here are the top email marketing tools.
1. ActiveCampaign
This is the best choice for Email marketing agencies tools that provide many features and tools to help customers handle their marketing campaigns, build customer relationships, and enhance conversions. ActiveCampaign is most appropriate for email marketing agencies that want to create a fully customizable automation.
A robust built-in CRM, as well as some of the best email automation capabilities we have seen. There are also active landing pages, well-created pre-built email templates, SMS messaging, list segmentation, and A/B testing.
ActiveCampaign offers categories:
- Lite- $29/month
- Plus- $49
- Professional- $149
- The enterprise-customized
Moreover, If you want to try it first, you will be satisfied to know ActiveCampaign offers a 14-day free trial. Here is more information:
| Free Plan | 14-day Free Trial |
| Lowest price plan | $29/month, 500 subscribers. |
| Unsubscribers Charges | No |
| Discounts |
30% on the annual subscription plan, 20% on top of that for non-profits |
| Refund Policy | No Refunds |
2. HubSpot
HubSpot is a worldwide innovator in email marketing services. It provides an all-in-one tool for email marketing, website, CRM, sales, and social media management. It is beneficial for those email marketing agencies that are busy with many clients to manage. In that case, you might be searching to get email marketing and customer experience together in one platform, making HubSpot a great choice.
Moreover, With many robust advanced tools and products, HubSpot is perfect for agencies looking to create targeted email campaigns.
Different plans are starting from:
- The Starter plan- $20 per month (with only 1,000 contacts)
- The Professional plan- $800 per month
- An Enterprise-level plan- $3600/month
3. Brevo (Sendinblue)
Brevo, initially called Sendinblue. It is an excellent, affordable option for agencies. It offers multi-user accessibility, allowing teams to work together more efficiently. Additionally, it provides a corporate solution service. It enables agencies to manage several brands under one master account by allowing them to create sub-accounts.
Brevo provides a free plan that gives you the power to send up to 300 emails per day with limitless contacts.
Brevo Paid Categories:
- Starter (from $25 per month)
- Business (from $65 per month)
- Brevo Plus (Customized)
4. Drip
For agencies with e-commerce clients, Drip is your perfect match. A robust email marketing tool, Drip sells itself as the ‘dedicated CRM for e-commerce’, working seamlessly with open-source platforms such as Shopify and Woocommerce to craft click-worthy email marketing campaigns.
The monthly cost of Drip for 2,500 contacts is $39 only.
For email marketing agencies with e-commerce customers, Drip is the perfect choice. Drip is a robust email marketing tool that sells itself as the ‘exclusive CRM for e-commerce’. You can smoothly work with third-party platforms to create appealing email marketing agencies.
5. Mailchimp
Mailchimp is one of the most prominent email marketing platforms. Often, when small businesses and agencies need email services, they look here first. Mailchimp will enable clients to create and send email campaigns, create mailing lists, and build effective landing pages. It also offers powerful reporting features.
Mailchimp is a great, low-cost option for agencies, especially with smaller clients, but larger clients can also get a good deal. It will also make your life easier when managing multiple clients. Mailchimp is one of the most easy-to-use email marketing services.
Mailchimp pricing starts from:
- Essentials ($4 monthly)
- Standard ($6.88 monthly)
- Premium ($137.44 monthly)
It’s essential to keep in mind that Mailchimp also offers a 1-month free trial for their Essentials and Standard plans.
| Premium | Standard | Essential | Free | |
| Monthly Email Sends | 150,000 | 6,000 | 5,000 | 1,000 |
| Users | Unlimited | 5 Seats | 3 Seats | 1 Seat |
| Audiences | Unlimited | 5 Audiences | 3 Audiences | 1 Audience |
| Customer Support | Phone & Priority Suppor | 24/7 Email & Chat Support | 24/7 Email & Chat Support | Email support for the first 30 days |
Top 5 Email Marketing Agencies in the World
There are various email marketing agencies available in the World. However, some email marketing agencies are booming worldwide to provide the best services to their customers. Here is the following list of the top 5 Email Marketing Agencies:
- Orage Technologies: It is a well-known brand that provides incredible email marketing services worldwide. If you want to enhance your business, choose Orage Technologies for better results.
- Inbox Army: Inbox Army is one of the email marketing agencies that provide email management services. So, if you are looking for email management services, choose Inbox Army.
- Action Rocket: Action Rocket comes in those email marketing agencies that are top-rated on a multinational level. It provides custom HTML & CSS corporate email services.
- Fix my Churn: Fix my Churn is best for Software as a Service (SaaS) onboarding email and churn.
- Smart Mail: Smart Mail is one of the fantastic email marketing agencies. It is best for e-commerce email marketing
Conclusion
Email Marketing remains a useful tool for businesses that want to connect with their customers personally and increase their revenue. By implementing advanced strategies, they resolve customers’ problems. Remember, it’s not only about sending email. It’s about creating relationships and offering value to your subscribers.
FAQs
Email Marketing is a Digital Marketing plan that involves sending targeted emails to a checklist of subscribers. It’s essential for small businesses because it’s cost-effective, provides direct customer communication, and can help build lasting relationships with your audience.
All agencies have different plans for email marketing. It is up to you which one you want to choose for your campaign. They offer many categories, like essential, standard, and premium.
Begin by collecting email addresses from customers and website visitors. You can also offer incentives such as discounts or valuable content in exchange for email sign-ups. Ensure you obtain permission to send emails and are transparent about your email frequency.
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